The most recent example came during the opening of the Gucci Spring Summer 2020 ready-to-wear show in Milan on Sunday. Michele sent models down the runway wearing white straitjackets and institutional-looking uniforms. The 21 looks will not be sold and were designed to make a statement, Gucci said in a statement. “It’s clearly meant to be a provocative move,” said Sarah Unger, senior vice president, cultural insights and strategy at Civic Entertainment Group. “The surrounding discussion speaks to the broader tension in fashion between art and capitalism.” The show sparked criticism on social media and initially on the Gucci runway itself, as model Ayesha Tan Jones, who walked the show, held up her hands in silent protest with the message “Mental Health is Not Fashion” written on her palms. According to Gucci, the opening looks at the show, were the “most extreme version of a uniform dictated by society and those who control it.” Michele designed “these blank-styled clothes to represent how through fashion, power is exercised over life, to eliminate self-expression.” “They encouraged the model’s protest as support of free speech, which is a fai...